How would you describe your relationship with marketing? *

• It’s a necessary chore — I do it when I have to.
• It’s fun when it works, but I don’t always have time for it.
• It’s something I work on and try to get better at.
• It’s my secret weapon — I test, track, and fine-tune everything.
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• List is empty.

Which marketing number do you keep an eye on most? *

• How many calls or jobs I booked this week.
• Ad clicks or views — I like seeing that number climb.
• ROI and conversion rates — I track dollars in vs. dollars out.
• My review count and average star rating — reputation matters most.
• No elements found. Consider changing the search query.
• List is empty.

If you had $1,000 to spend on marketing this month, what would you do first? *

• Buy yard signs, flyers, or door hangers.
• Update my website or Google Business Profile.
• Run ads on Google or Facebook.
• Hire someone to manage campaigns and track results.
• No elements found. Consider changing the search query.
• List is empty.

Which best describes your marketing mindset right now? *

• Beginner — I’m just getting started and figuring things out.
• Intermediate — Some things work, but not consistently.
• Advanced — I understand how everything connects.
• Expert — I run campaigns confidently and know my numbers.
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• List is empty.

If you were struck by lightning and given a marketing superpower, what would it be? *

• Super sales strength — I can turn conversations into booked jobs and loyal customers.
• Target market telepathy — I just know what homeowners want before they even ask.
• Design spidey sense — My ads, flyers, and website always catch attention and convert.
• Brand voice shapeshifting — I can adjust my message to connect with any type of client.
• No elements found. Consider changing the search query.
• List is empty.

How do most of your new customers find you? *

• Word-of-mouth referrals
• Google search (SEO or Google Business Profile)
• Paid ads (Google, Meta, or Local Services Ads)
• Social media posts or recommendations
• Repeat customers
• No elements found. Consider changing the search query.
• List is empty.

Which statement best describes your online presence? *

• I don’t really have one.
• I have a website and a Google Business Profile.
• I post photos of recent projects or customer reviews every so often.
• I actively run ads and track how they perform.
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• List is empty.

When you roll out a new service or special, how do you get the word out? *

• I hand out flyers, send a few texts, and count on referrals.
• I post before-and-after photos or updates on social media.
• I share an email or post explaining what’s new and why it’s worth trying.
• I run ads, post videos, and update my website — I make sure everyone hears about it.
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• List is empty.

How confident are you that your website brings in new customers? *

• I don’t have one.
• I have one, but it doesn’t get much traffic.
• It gets visits but not many calls or form fills.
• It consistently brings in new leads each week.
• No elements found. Consider changing the search query.
• List is empty.

When it comes to following up with past customers… *

• I don’t really do it.
• I’ll check in with bigger clients once in a while.
• I send a few texts or emails now and then.
• I have a system that automatically asks for reviews and keeps in touch for repeat work.
• No elements found. Consider changing the search query.
• List is empty.

How comfortable are you with marketing overall? *

• I’m just getting started and rely mostly on referrals.
• I’ve tried some digital marketing, but it’s hit-or-miss.
• I understand how different tools work and check results occasionally.
• I’m confident running ads, tracking ROI, and planning campaigns.
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• List is empty.

I spend an embarrassing amount of time… *

• Scrolling through reviews and checking out competitors.
• Planning my next promotion or brainstorming new offers.
• Refreshing my analytics or call tracking dashboard.
• Taking photos or videos of my work — the lighting has to be perfect.
• No elements found. Consider changing the search query.
• List is empty.

What matters most to you when it comes to marketing? *

• Keeping costs low.
• Bringing in a steady flow of leads.
• Standing out from competitors.
• Scaling up and dominating my local market.
• No elements found. Consider changing the search query.
• List is empty.

How do you handle customer reviews and reputation management? *

• I don’t really pay attention to them.
• I ask occasionally if a customer seems happy.
• I respond to reviews and try to get more when I can.
• I actively manage reviews with reminders and automation.
• No elements found. Consider changing the search query.
• List is empty.

How do you usually stand out from competitors in your area? *

• Mostly through lower prices or deals.
• By doing great work and hoping people spread the word.
• Through my branding, photos, or local community involvement.
• With consistent marketing, strong visuals, and testimonials.
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• List is empty.

How quickly do you usually respond to new leads or inquiries? *

• Within a day or two, once I get to it.
• Within a few hours if I’m not too busy.
• As soon as I can — I try to respond same-day.
• Instantly — I use notifications or automated responses.
• No elements found. Consider changing the search query.
• List is empty.

How do you track which marketing efforts bring in leads? *

• I don’t really track — I just ask where people heard about me.
• I check Google or Facebook insights sometimes.
• I track calls or form fills in a spreadsheet or CRM.
• I use dashboards, call tracking, or software that ties everything together.
• No elements found. Consider changing the search query.
• List is empty.

When you think about marketing, what do you wish you had more of? *

• Time — I’m too busy doing the work to promote it.
• Knowledge — I don’t always know what actually works.
• Confidence — I don’t want to waste money or do it wrong.
• Systems — I just want everything to run automatically.
• No elements found. Consider changing the search query.
• List is empty.

How seasonal is your business? *

• I’m slammed part of the year and slow during others.
• It fluctuates a bit depending on weather or demand.
• Pretty steady year-round.
• I plan promotions and ads to stay busy all year.
• No elements found. Consider changing the search query.
• List is empty.

What kind of work would you like to get more of? *

• Small, quick-turn jobs
• High-end or larger projects
• Repeat maintenance or service contracts
• Commercial work or partnerships
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• List is empty.

First Name

Last Name

Email *

Phone *

Type of Service Business *

• Roofing
• Landscaping
• HVAC
• Cleaning
• Plumbing
• Painting
• Electrical
• Remodeling
• Other
• No elements found. Consider changing the search query.
• List is empty.

Business Name *

Primary Service Area / City or ZIP Code

Website

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